Sex sells web hosting?
How much does normal web hosting have to do with sex? Sure, you can point out all those adult related websites, but in this case I am referring to web hosting companies using sex appeal to sell products. You might think I am referring to a nice looking lady on a web hosting website holding a phone or typing on a laptop. Wrong! Look at the attached screenshot.
Does this kind of picture really animates people to try the server genie for pricing options? How about female customers? Would they feel attracted by a website appearance like this at all? Is this web host doing himself a favor by favoring a sex-related appearance to gain customers? How much credibility does this give a business?
From my external point of view I do not feel that this web page is very appealing? It does not motivate me to even try the price generator that is the main feature on the page. Don’t get me wrong – I do like a nice looking lady on a website, but a) this genie is just not my type 😉 and b) this kind of advertising does not fill me with confidence in getting reliable web hosting from this provider. I want the web host to concentrate on the servers in the data center. I want the web host concentrate on server performance and uptime. I do not want the web host to think about the hot babe on his website that gets some lonely guy drool while he tries the price offer generator on the website. Sex can sell, but I think there are better ways than this specific offer.